Sponsored Products
Sponsored products are marketplace listings given additional promotional placement.
How they appear
The home page can display a Sponsored Products section when eligible sponsored listings are available. Sponsored placement is separate from ordinary product ranking and is visibly labelled.
Seller promotion
Promotion features are controlled by Gadget Trade marketplace administration. A seller should only treat a product as sponsored when the platform displays the Sponsored label.
What sponsored placement means
Sponsored Products are marketplace listings that receive additional promotional placement. The sponsored label helps distinguish that placement from ordinary catalogue ranking or discovery.
Information must remain accurate
A sponsored listing should describe the same product that is actually available for sale. Sellers should not change the product identity, availability or price in a way that makes the promoted presentation misleading.
What promotion does not guarantee
- A particular number of impressions.
- A particular number of clicks or messages.
- A particular number of sales.
- A particular search position after the promotion ends.
Seller checklist
- 1Check the product title and photographs.
- 2Confirm stock and price.
- 3Review the campaign or sponsored placement terms.
- 4Monitor the listing while it is promoted.
- 5Pause or update the promotion if the product is no longer accurately represented.